CASIO / G-SHOCK
Conversion Digital performed an audit to seek out employee benefit publishers who were aligned with CASIO’s primary and secondary core target audience groups, across a number of core demographics.
Conversion Digital performed an audit to seek out employee benefit publishers who were aligned with CASIO’s primary and secondary core target audience groups, across a number of core demographics.
We successfully launched an affiliate channel in the US, with 250%+ growth MoM in the first three months of launch through a tailored publisher strategy to drive brand awareness and traffic.
Coversion Digital performed an affiliate audit on the activity to date. A full affiliate audit allowed us to then focus on COS, AOV, Conversion and the brand strategy moving forward.